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Wise was founded in 2010 by Estonian friends Kristo Käärmann and Taavet Hinrikus. Frustrated with opaque bank charges on international money transfers, they figured out a new way to make cross-border transactions at the real exchange rate.

The pair would informally transfer money between one another, by looking at the mid-market rate of a certain day each month. They say this allowed them to achieve a fair exchange rate without paying additional bank charges.

Billionaire status
Just over a decade after Wise was formed, the fintech firm’s founders have risen to billionaire status.

At an $11 billion market cap, Käärmann’s stake in the business is worth approximately $2.1 billion, while Hinrikus’ is worth $1.2 billion, according to CNBC calculations based on a breakdown of ownership provided in Wise’s prospectus.


Since it is a direct listing, Wise’s private backers are selling shares directly to the public. This is different from an IPO, where a company issues new shares to raise capital in a public offering.

Wise is a four-time CNBC Disruptor 50 company that most recently ranked No. 23 on the 2019 list.

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